First the user, then the process
Software adapts more easily to the user. This changes how we start implementations, with a pilot in which a photo helps prepare quotes.
Does every AI task really need Claude or GPT? What Zoho's AI strategy means for SMEs
Many companies send all their AI work to the most expensive model. With Zia Agents, Zoho shows that there is another way: small models for volume, heavy models for complexity, and humans for judgment.
Costs down. Productivity maintained.
With Zia Agents in Zoho One, you do the same work with less manual labor. Where you save labor, how you measure it, and when time savings truly become cost savings.
Zia Agents vs Agentforce: what does an AI agent in your CRM cost after Dreamforce 2026?
Salesforce renamed its products twice in a year and is now packaging Agentforce in new editions. What does an AI agent in your CRM cost at Salesforce, and what at Zoho with Zia Agents and Claude? An honest comparison for SMEs.
Commercial Intelligence: why your CRM is currently still an archive of automations
The next step after CRM is not additional automation, but a system that continuously tracks changes within organizations, among contacts, and in the market. A vision on Commercial Intelligence and the three intelligence layers beneath it.
Zia Agents and Claude AI: how the combination really makes your Zoho environment work
Zia Agents execute tasks. Claude AI reasons and analyzes. Together via Zoho MCP, they form a powerful combination for SMBs working with Zoho One.
How Zoho's ZIA solves business problems with AI
A marketer recently asked me what problem I actually solve with AI. It got me thinking about how I […]